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Video game actors are advocating for protections against the use of AI in creating digital replicas of their performances. The SAG-AFTRA union is currently in stalled negotiations with video game studios over these AI protections, as the industry faces a significant slowdown. Actors express concerns that their motion capture work could be classified as mere 'data,' allowing studios to exploit their performances without consent or compensation.
The ongoing strike, which began on July 26, highlights the tension between the need for AI advancements and the rights of performers. While some actors, like Linsay Rousseau, see potential revenue opportunities in AI, others, like Connor Fogarty, have experienced unauthorized use of their voices through AI tools. The situation underscores the complexities of integrating AI into the creative process while ensuring fair treatment for artists.
• Actors demand AI protections to prevent unauthorized use of their digital replicas.
• Negotiations between SAG-AFTRA and studios are stalled over AI compensation issues.
The concern is that studios may use these replicas without proper consent or compensation.
Companies like Activision Blizzard are utilizing generative AI to enhance productivity amid industry challenges.
Actors emphasize that human creativity and nuance are essential in performance, which AI cannot replicate effectively.
The company is currently using generative AI tools to improve efficiency and reduce costs during a market downturn.
The company represents a new avenue for voice actors to monetize their work in the evolving landscape of AI in gaming.
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