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Video game performers in Hollywood are protesting at Warner Bros. Studios, demanding better protections against the unregulated use of artificial intelligence. This action follows a vote to strike after lengthy negotiations with major gaming companies, including Activision and Disney, stalled over AI-related issues. The union argues that AI poses a significant threat to performers' rights, as their likenesses could be replicated without consent or fair compensation.
Union leaders emphasize that the definition of a 'performer' is crucial in these negotiations, as some companies do not recognize all movement performers as covered by existing agreements. The gaming industry, which generated nearly $184 billion in revenue in 2023, is under pressure to address these concerns while maintaining technological advancements. The ongoing strike highlights the urgent need for clear regulations and protections in the face of rapidly evolving AI technologies.
• Video game performers demand AI protections amid ongoing labor negotiations.
• Union claims AI poses greater threats to performers than in film and television.
AI is central to the concerns of video game performers regarding the unauthorized replication of their likenesses.
The union argues that such replicas can be produced without consent, threatening performers' rights.
Activision is involved in negotiations with performers over AI protections.
Warner Bros. is a key player in the ongoing labor dispute regarding AI use in gaming.
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