This new 'Shazam' for fashion app could change the way the world shops online

Full Article
This new 'Shazam' for fashion app could change the way the world shops online

Capsule is an innovative app designed to transform online shopping by enabling on-demand product discovery. Utilizing computer vision and generative AI, it identifies and recreates products from a vast array of sources. This approach aims to streamline the shopping experience, allowing users to find items effortlessly, similar to how Shazam identifies songs.

The app's functionality includes reverse image search capabilities, personalized recommendations, and generative AI features that enhance user searches. Capsule's ambitious goal is to create a comprehensive data layer for global commerce, making it easier for consumers to discover products without tedious searches. This shift reflects changing consumer preferences, particularly among Gen Z shoppers, who seek creative and personalized shopping experiences.

• Capsule uses AI to revolutionize online shopping experiences.

• Generative AI allows users to customize product searches creatively.

Key AI Terms Mentioned in this Article

Computer Vision

Capsule employs computer vision to identify and compare products based on images uploaded by users.

Generative AI

Capsule utilizes generative AI to recreate products in different colors and styles based on user preferences.

Reverse Image Search

Capsule's functionality resembles reverse image search, enabling users to find products by uploading pictures.

Companies Mentioned in this Article

Capsule

Capsule aims to redefine online shopping by providing a comprehensive platform for users to find and purchase products effortlessly.

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