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Yum Brands announced the expansion of voice artificial intelligence technology to 'hundreds' of Taco Bell drive-thru locations in the U.S. The technology aims to enhance order accuracy, speedier service, and overall growth. The voice AI test has been ongoing for about two years and has shown positive results.
The technology integrates with Yum's proprietary point-of-sale system, Poseidon, and will later be integrated with Taco Bell's rewards program. Yum Brands is focused on incorporating digital and technology innovations across its brands, including KFC and Pizza Hut. Taco Bell's move to implement voice AI aligns with the industry trend of quick-service chains testing similar technologies.
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