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As the 2024 holiday season approaches, retailers and supply chain leaders are grappling with challenges stemming from inflation, inventory management, and evolving consumer behaviors. A recent survey by Manhattan Associates highlights how these factors are shaping strategies for one of the busiest shopping periods of the year. The insights gathered from 1,000 global executives and consumers provide a detailed view of the trends influencing holiday shopping.
Inflation is prompting consumers to adjust their spending habits, with many planning to shop earlier to manage costs. Retailers are responding by modifying inventory and promotional strategies to accommodate these changes. The report emphasizes the critical role of technology and AI in helping retailers navigate these complexities and optimize operations during peak demand.
• 93% of consumers report inflation affecting their holiday shopping plans.
• AI is essential for retailers to respond to demand shifts effectively.
AI-driven strategies are crucial for retailers to optimize operations during peak shopping periods.
Automation helps retailers manage workforce constraints and ensure seamless operations during busy times.
Effective inventory management is enhanced by AI tools that allow quick responses to demand changes.
Manhattan Associates specializes in supply chain and inventory management solutions, leveraging AI to enhance operational efficiency.
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