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India's IT enabled services industry stands at a pivotal moment, with generative artificial intelligence (GenAI) poised to become a trillion-dollar opportunity. Despite over 80% of developers recognizing the benefits of GenAI, adoption rates remain frustratingly low, below 40%. This paradox highlights a significant gap between awareness and effective implementation, as many developers struggle with integration and training issues.
The Boston Consulting Group (BCG) report emphasizes the need for targeted training and structured adoption strategies to overcome these barriers. With clients increasingly focused on AI-driven services, Indian IT firms risk missing out on substantial opportunities if they do not adapt quickly. The report outlines a five-part playbook for success, urging organizations to embrace GenAI and transform their operations to maintain global leadership.
• Over 80% of developers acknowledge GenAI's advantages but adoption is below 40%.
• GenAI adoption among GenZ developers is even lower at 31%.
GenAI refers to AI systems that can generate content, enhancing productivity and efficiency.
CoEs are specialized teams that drive best practices and innovation in AI adoption within organizations.
This term refers to the measurable return on investment that clients expect from AI-driven services.
BCG provides insights and strategies for organizations to effectively adopt GenAI and improve productivity.
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