Marc Benioff says Big Tech's 'excessive' AI spending is a 'race to the bottom'

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Marc Benioff says Big Tech's 'excessive' AI spending is a 'race to the bottom'

Big Tech companies are pouring billions into AI, with projections reaching $1 trillion. Marc Benioff, CEO of Salesforce, criticizes this excessive spending, suggesting it leads to a 'race to the bottom.' He believes Salesforce can leverage its competitors' high expenditures to enhance its own products without overspending.

Salesforce's strategy focuses on efficiency and utilizing external data centers, allowing for lower costs. Benioff emphasizes the importance of managing energy use and investments in sustainable energy sources, as seen with competitors like Meta and Microsoft. The ongoing AI investment trend raises questions about long-term profitability and sustainability in the tech industry.

• Salesforce's CEO critiques excessive AI spending by competitors.

• Tech giants are projected to spend $185 billion on AI in 2024.

Key AI Terms Mentioned in this Article

AI Spending

AI spending refers to the financial investments made by companies in artificial intelligence technologies and initiatives.

Generative AI

Generative AI involves algorithms that can create new content, such as text or images, based on learned patterns.

Large Language Models (LLMs)

LLMs are advanced AI models designed to understand and generate human-like text based on vast datasets.

Companies Mentioned in this Article

Salesforce

Salesforce develops AI products like Agentforce and Einstein Copilot to enhance customer relationship management.

OpenAI

OpenAI is a leading AI research organization known for developing advanced AI models, heavily funded by Microsoft.

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