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The IMEX Policy Forum 2024 emphasized the significance of AI and the use of 'Hollywood-style elevator pitches' to shape the future of the business events industry. Speakers discussed the transition from transactional to transformative thinking within the sector, urging for innovative approaches to communication and event impact measurement.
Colja Dams, CEO at VOK DAMS, highlighted the transformative role of AI in driving live events amidst a digital era flooded with content. Bo Kruger, owner of Moving Minds, proposed drawing inspiration from Hollywood's concise pitching concept to effectively communicate the power of events. Expert speakers stressed the importance of aligning events with their purpose and demonstrating their value to ensure the industry's future sustainability.
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Sam Altman today revealed that OpenAI will release an open weight artificial intelligence model in the coming months. "We are excited to release a powerful new open-weight language model with reasoning in the coming months," Altman wrote on X.
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