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Amazon has launched an AI chatbot named Rufus, designed to enhance the shopping experience on its platform. Rufus can answer questions, research products, and assist users in making informed purchasing decisions. Whether looking for gift ideas or comparing products, Rufus is positioned as a helpful tool for shoppers.
Rufus operates similarly to other AI chatbots, utilizing Amazon's vast product catalog and customer feedback to generate responses. Users can interact with Rufus through the Amazon Shopping app or website, asking about product details or seeking general shopping advice. The AI aims to provide personalized suggestions based on user behavior, making it a versatile shopping assistant.
• Rufus AI enhances shopping experience on Amazon through personalized assistance.
• Users can ask Rufus about products and receive tailored recommendations.
Rufus functions as an AI chatbot, providing users with answers and product information.
Rufus utilizes generative AI to create original responses based on user queries.
Rufus is trained on Amazon's extensive product catalog to deliver accurate information.
Amazon is a leading e-commerce platform that has integrated AI through Rufus to improve customer shopping experiences.
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