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FilMart 2025 showcased over 7,600 industry players from 42 countries, highlighting Asia's dynamic entertainment market. The event featured more than 760 exhibitors, with a significant increase in Southeast Asian representation. This year's focus included co-production matchmaking, AI applications, and a celebration of Hong Kong's film music legacy.
The rise of ASEAN countries was a key theme, with Malaysia's FINAS and Korea's KOFIC engaging in strategic partnerships. The Producers Connect program facilitated high-level discussions on co-production, while Asian animation gained attention for its global potential. AI's integration into film production was evident, with companies like Sony showcasing innovative technologies that promise to reshape the industry.
• AI dominated discussions, showcasing its current applications in film production.
• Sony introduced AI technologies aimed at reducing production costs and enhancing efficiency.
AI is being utilized in film production to streamline processes like dubbing and post-production.
The AI Hub at FilMart showcased innovative applications of AI in various production stages.
AI-powered special effects are being integrated into high-end animation and VFX pipelines.
Sony Pictures aims to leverage AI to cut production costs and enhance efficiency in filmmaking.
Lenovo showcased an AI robodog designed for autonomous learning and adaptive capabilities in production.
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