Google has identified five recent online scams that have become increasingly sophisticated, utilizing advanced tactics to deceive users. The scams include realistic impersonations of public figures through AI-powered deepfake technology, cryptocurrency investment frauds, and app cloning schemes. Google emphasizes the importance of user vigilance and provides safety tips to help individuals protect themselves from these scams.
Among the scams, deepfake technology is particularly concerning as it creates highly realistic impersonations that can mislead users into fraudulent activities. Additionally, scammers are exploiting major events to launch deceptive campaigns, further complicating the landscape of online safety. Google encourages users to verify information through official channels and remain cautious of offers that seem too good to be true.
• Google identifies five prevalent online scams using advanced tactics.
• AI-powered deepfakes are used for realistic impersonations in scams.
Deepfakes are AI-generated synthetic media that can create realistic impersonations of individuals.
Cloaking is a technique used by scammers to hide malicious content from detection systems.
Impersonation fraud involves deceiving individuals by pretending to be someone they trust, often using AI technologies.
Google's Trust & Safety teams are actively working to combat online scams and protect users.
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