Google Might Be Trying to Steal Ray-Ban's Partnership from Meta

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Google Might Be Trying to Steal Ray-Ban's Partnership from Meta

Meta has been in talks with EssilorLuxottica (owner of Ray-Ban) about acquiring a 5% stake in the company. Google has also approached EssilorLuxottica to put its AI model Gemini in the company's future smart glasses. The demand for smart glasses is rising, leading to a competition between Meta and Google for a deal with Ray-Ban makers.

Ray-Ban, owned by EssilorLuxottica, is a luxury eyewear brand established in 1936 and the largest eyewear company globally. Meta's potential investment in Ray-Ban could give it a significant position in the smart glasses industry. Apple is also a competitor, working on its own AR smart glasses called Apple Glasses.

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