Google keeps scaling back AI search results, new study finds

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Google keeps scaling back AI search results, new study finds

Google's AI Overviews feature has seen a significant decline in usage, dropping to just 7.47% of search results in July. This marks a steep decline from 64% during its beta testing phase earlier in the year. The company announced plans to refine the feature after users reported odd and incorrect responses.

The average length of AI Overviews has also decreased by nearly 40%, indicating a shift in how Google is implementing AI in search. Notably, top media outlets like Forbes and Business Insider are frequently cited in these AI-generated responses. Google's adjustments reflect a cautious approach to AI integration, especially after recent backlash over inaccuracies.

• AI Overviews in Google search results dropped to 7.47% in July.

• Average length of AI Overviews decreased by nearly 40% recently.

Key AI Terms Mentioned in this Article

AI Overviews

The feature has been scaled back due to user complaints about inaccuracies.

Beta Testing

Google used beta testing for AI Overviews, achieving a 64% response rate.

Response Quality

Google is making technical updates to improve the quality of AI Overviews.

Companies Mentioned in this Article

Google

The company is currently refining its AI Overviews feature in response to user feedback.

SE Ranking

Their study revealed the significant drop in Google's AI-generated responses.

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