Eppo lands new cash to grow its app, website and AI experimentation business

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Eppo lands new cash to grow its app, website and AI experimentation business

Eppo has successfully closed a $28 million Series B funding round, valuing the company at $138 million. This funding will be directed towards enhancing its AI experimentation capabilities and marketing efforts. Eppo's platform allows businesses to evaluate and customize AI models, providing a cost-effective A/B testing service for apps and websites.

With the rapid release of new AI models, companies are increasingly investing in AI initiatives, yet many struggle to demonstrate ROI. Eppo's unique features, such as its contextual bandit system, help businesses identify effective models and make informed decisions. The company has already attracted several hundred enterprise customers, including notable names like Twitch and Coinbase.

• Eppo raised $28 million to enhance its AI experimentation platform.

• Companies are investing heavily in AI but struggle with ROI measurement.

Key AI Terms Mentioned in this Article

A/B Testing

Eppo provides A/B testing services to help companies evaluate the effectiveness of different AI models.

Contextual Bandit System

Eppo's contextual bandit system helps identify the best-performing variants of AI models by adjusting traffic based on performance.

Companies Mentioned in this Article

Eppo

Eppo's services include A/B testing for apps and websites, helping companies make data-driven decisions.

Twitch

Twitch is one of Eppo's enterprise customers, utilizing its platform to enhance its AI experimentation efforts.

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