AI Startup Userled Secures £4m for Hyper-Personalised B2B Marketing Automation

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AI Startup Userled Secures £4m for Hyper-Personalised B2B Marketing Automation

Userled, an AI startup, has raised £4m in pre-seed funding to enhance B2B marketing automation. The platform focuses on creating hyper-personalised marketing campaigns across various channels, including email and social media. This funding will help Userled expand its team and further develop its innovative technology.

The company’s unique Cookieless Fingerprinting technology allows marketers to gain insights into customer behavior without relying on third-party cookies. Userled's platform has already attracted clients like Wayflyer and Deel, showcasing its potential in the competitive digital marketing landscape. The founders emphasize the need for tools that simplify and scale personalized marketing efforts.

• Userled's platform automates hyper-personalised marketing campaigns for B2B companies.

• The startup's technology operates independently of third-party cookies.

Key AI Terms Mentioned in this Article

Hyper-Personalisation

Userled aims to automate this process to enhance efficiency for B2B marketers.

Cookieless Fingerprinting

This method is central to Userled's platform, allowing marketers to gather insights while adhering to regulations.

Companies Mentioned in this Article

Userled

The company has secured funding to expand its technology and team.

S4Capital

S4Capital aims to enhance its client offerings through AI advancements.

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