Procter & Gamble

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Standard Chartered unveils AI platform SC GPT

Standard Chartered has established SC GPT, a generative AI (GenAI) platform that aims to improve operations, increase productivity, and personalise client experiences. The technology, which is currently available in 41 markets,

TraceGains uses AI to target food quality, safety

The tech platform said producers can better detect contamination and allergens with its program in order to achieve compliance.

WPP bets big on AI to regain industry leadership

As AI continues to evolve, WPP his hoping to reposition itself at the forefront of industry engaged in an AI arms race.

GEP PROCUREMENT SOFTWARE SECURES THE TOP RANKING IN SPEND MATTERS SPRING 2025 SOLUTIONMAP, DOMINATING 12 CATEGORIES

GEP®, a leading provider of AI-driven procurement and supply chain software and services for Fortune 500 and Global 2000 enterprises worldwide, announced that GEP SOFTWARE™ has once again secured the top ranking in source-to-pay (S2P),

Retail 6month
Princeton Precision Health: An interdisciplinary, AI-driven approach to tackling big questions about health and disease

PPH researchers apply cutting-edge AI and computational models to massive datasets to develop a deep understanding of the factors that shape health and illness.

Perplexity's Biggest Ad Yet Pits Its AI Search Against 'Poogle'-and Lee Jung-jae Picks a Side

Perplexity is making its biggest marketing bet yet. The AI search startup has launched its first celebrity-led ad campaign, starring Squid Game actor Lee Jung-jae, in a mid-seven-figure buy across major streaming platforms.

Entertainment 6month
How pharmaceutical companies are training their workers on AI

Seeking more efficient drug development, pharmaceutical giants and startups are encouraging AI fluency and in some cases offering training for it.

Leveraging generative AI in ad scripts for Google Ads optimization

Stop writing scripts from scratch. Use GPT to modify, optimize, and expand your Google Ads automation effortlessly.