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The video discusses the disappointment surrounding the release of the 4K version of 'Our Little Sister' from the boutique label Plan Archive. Initially excited about the release, the speaker learned that it was an AI upscaled version from a 2K master rather than a true 4K restoration. Despite the upscale providing a sharper image, it lacked genuine detail, which raised concerns about transparency in labeling. The speaker communicated their concerns to the company, receiving an apology and assurance that future releases would clarify their source to prevent similar issues.
Details the disappointment with the AI upscaling of 'Our Little Sister.'
Discusses the comparison of detail between 4K AI upscale and original Blu-ray.
Explains the AI-generated detail rather than authentic 4K resolution.
Company acknowledges the AI upscale and commits to clearer product labeling.
The discussion highlights significant ethical concerns regarding the transparency of AI-generated content in media. Consumers are increasingly aware of how AI alters their viewing experience, and companies must adhere to higher standards of clarity in product descriptions. Misleading marketing could lead to diminished trust.
The reliance on AI technology for upscaling raises questions about market strategies in the film industry. While such technologies may enhance product appeal, they also risk eroding consumer confidence if not accurately represented. Future trends may lean towards a demand for authenticity over mere technological improvements.
This video discusses the implementation of AI upscaling in the 4K version of 'Our Little Sister,' emphasizing its lack of genuine detail.
The AI upscaling for 'Our Little Sister' was performed on this 2K DI, creating a debate over the authenticity of its 4K presentation.
In this context, Plan Archive's choice to use AI upscaling instead of a native 4K transfer sparked criticism from consumers.
RazorwireReviews 13month
Wade McMaster - Creator Impact 11month
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