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New deceptive ads targeting real estate photographers and realtors claim their apps utilize AI to create stunning photos from cell phones, but these claims often turn out to be scams. Many of these companies use ambiguous marketing that implies AI assistance without providing clear information. For instance, the company 'oie' does not explicitly confirm the use of AI and offers a lengthy photo turnaround time, which raises red flags about their actual services. Furthermore, analysts caution that these applications likely rely on human editing rather than AI technology, which should be a concern for potential users.
Deceptive ads suggest AI can enhance photos captured by cell phones.
Disclaimer states information is based on public sources and not professional advice.
Red flags arise when AI claims lead to a two-day turnaround for photos.
Companies may mislead users by implying AI, while relying on human editing.
Caution advised as apps merely facilitate photo capture without true AI capabilities.
The prevalence of ambiguous claims regarding AI in advertising necessitates stricter regulations to protect consumers and ensure transparency. Companies must clearly communicate their use of AI, avoiding implications that overstate capabilities. This lack of clarity not only misleads potential users but also threatens the integrity of the AI industry, which relies heavily on consumer trust.
As the market for AI applications in photography grows, companies must differentiate between genuine AI enhancements and traditional editing services. Misleading advertisements like those from 'oie' can harm the industry, leading users to question the value of AI technologies altogether. Clear communication and accountability in marketing practices will be crucial for sustaining growth in this segment.
Term is frequently misused in advertising to suggest capabilities beyond actual technology.
Many claims about AI-generated photography lack transparency and reliability.
Raises questions about its legitimacy and practices in photo editing.
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Unlike oie, it openly communicates its processes to users.
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