Microsoft Advertising

Find the latest for Microsoft Advertising company news

An Nvidia exec explains how CMOs are using AI to get the most out of their ad budgets

Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.

AI hardware 6month
INCYMO launches AI-powered mobile gaming creative ad platform

INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements.

Are You Smarter Than A.I.?

Some experts predict that A.I. will surpass human intelligence within the next few years. Play this puzzle to see how far the machines have to go.

Google shares AI and human evaluating process for policy violations

Google's ad review clarification reveals its dual approach of AI and human evaluation for detecting policy violations, empowering advertisers with some transparency.

Leveraging generative AI in ad scripts for Google Ads optimization

Stop writing scripts from scratch. Use GPT to modify, optimize, and expand your Google Ads automation effortlessly.

AI Search Results More Trusted Than Ads: What CMOs Need To Know

A new report shows consumers place higher trust in AI-generated search results than paid advertising, signaling a major shift in digital marketing.

3 Ways AI Is Changing PPC Reporting (With Examples To Streamline Your Reporting)

Discover how AI can eliminate data frustrations, uncover valuable insights, and simplify reporting for stakeholders. With examples you can apply.

How AI Is Transforming AdTech

In this article, drawing from my extensive industry experience on these topics, I'll explore how AI is revolutionizing AdTech as well as its benefits, challenges and key considerations. More specifically,